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What Surrounds Us Shapes Us: Making the Case for Environmental Change

Keywords / Description:

Berkeley Media Studies Group developed "What Surrounds Us Shapes Us: Making the Case for Environmental Change" as a guide for public health advocates "to create frames that can help people see that environments affect health." This guide describes how to shift individual mindsets from narrow to broader, trigger environmental frames, and incorporating commonly shared values that yield good results.

While this guide does not specifically mention health in all policies (HiAP), it does provide good guidance on how to frame messages that can be applied when developing messaging around HiAP to  foster collaborations with leaders across sectors in a jurisdiction.

Toolkit:

Environmental Health in All Policies (HiAP)

Keyword Area:

Communications/Messaging, Environmental Health, Health Equity, Social Justice, Vulnerable Populations

Jurisdiction:

Institutional Author:

Berkeley Media Studies Group

Submitted:

09/24/2012

Modified:

The NACCHO Toolbox is a repository of available resources to help local public health practitioners. Tools are produced by local, state, and federal agencies, as well as academic institutions and other stakeholders. The contents of this Toolbox are solely the responsibility of the authors and do not necessarily reflect any official recommendations of NACCHO. NACCHO makes no express or implied warranty with respect to the contents and disclaims liability for any damages arising from or connected to the use of the material in this Toolbox.

Five most recent user comments

Communicating environmental health
By Anonymous

Rightly points out that the dominant frame in people's minds is that health is individual. The document provides some practical guidance, but this is only a preface to a much bigger and more complicated challenge on messaging.