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Notes from the Field: Use of Electronic Messaging and the News Media to Increase Case Finding During

Description:

The CDC recently published a Note from the Field describing how the Iowa Health Department used electronic media to inform the public, physicians and the media about the cyclosporiasis outbreak in that state. The information resulted in heavy media coverage (putting public health on Page 1), as well as resulted in several additional cases being diagnosed that may have been missed without the large volume of information.

Toolkit:

Epidemiology Toolkit

Keyword Area:

Communications/Messaging, Epidemiology

Jurisdiction:

Institutional Author:

Centers for Disease Control and Prevention

Submitted:

08/19/2013

Modified:

The NACCHO Toolbox is a repository of available resources to help local public health practitioners. Tools are produced by local, state, and federal agencies, as well as academic institutions and other stakeholders. The contents of this Toolbox are solely the responsibility of the authors and do not necessarily reflect any official recommendations of NACCHO. NACCHO makes no express or implied warranty with respect to the contents and disclaims liability for any damages arising from or connected to the use of the material in this Toolbox.