Facebook Boosting for Mosquito Ground Spraying - Model Practice (2017)
Author: Tarrant County Public Health Department
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Tarrant County 2017 id5591
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The goals of this Model Practice include: -Identify Facebook as a trusted delivery source for credible messaging that TCPH could create and control -Create a visual median to capture public attention -Learn how to utilize Facebook's BOOST features and understand the costs associated with them -Geo-target specific streets affected by mosquito ground spraying -Monitor Facebook user responses to boosted posts -Develop responses that best educated followers on the public health responses to the West Nile Virus threat in their neighborhood
Program: Environmental Health
Submitted Date: Apr 26, 2018 | Modified Date: Sep 30, 2025
Primary Toolkit: Vector Control Toolkit | Secondary Toolkit: N/A
Jurisdiction: Multi City
Institution Type: LHD - County,
Keywords: Environmental Health, Public Health Preparedness, Infectious Disease, Communications, Vector Control